Twinkle Nebhani

Twinkle Nebhani

28 years

Multidisciplinary intrapreneur with rich experience in diverse realms of strategy & planning, business development, and operations. Over the years, wore multiple hats and developed the expertise to augment the growth of the business through instituting and overseeing numerous processes.

  • E - Commerce
  • ...

... Functional Expertise

  • Strategy
  • Operations

... Education

  • B.E. (Computer Science), Acropolis Institute Of Technology And Research, RGPV.

... Achievements

  • Contributed to building a USD4 million company from scratch as VP- Operations.

Work Experience | 56 months

  • 56 Total Months
  • 35 Purple Style Labs Pvt Ltd
  • 18 Tata Consultancy Services
  • 3 Everymedia Technologies Pvt Ltd

... Career Highlights

Strategy and planning

  • Outlined PSL’s business model and go-to-market strategies as part of the core team to bridge the market gap existing in the fashion industry.
  • Directly worked with the CEO to outline and design an ERP that worked on smart data warehousing, ease of customer data storage, and incisive data analysis.
  • Assisted in smooth acquiring and merging of another company (PPUS) and increasing their business by 1.5X in 6 months.

Business Development

  • Onboarded 50+ designers and collaborated with 50+ offline and online vendors to promote the brand in the market and achieve business goals.
  • Contributed to a 600% growth in sales of 50+ brands and expanded the client base by 1000% by exploring different marketing strategies and introducing new verticals.


  • Established the entire logistics support and warehousing process to ensure smooth functioning of operations and align inventory availability with sales targets and forecasts.
  • Expanded operations from 3 to 50 people, ensuring seamless support while catering to real-time issues and strategy building requirements on an ongoing basis.
  • Reduced 50% of the business cost by implementing various procedures such as minimizing the variable cost incurred, bulk and smart buying.
  • Planned and executed 50+(national and international) events which involved structuring, organizing and ensuring operational fluidity with vendors and 100+ designers.
  • Organized two national-level events as part of the core team with a budget ranging from 1crore - 3crore while ensuring cross-functional stakeholders stayed on schedule.
  • Streamlined operations for stores and successfully launched three stores pan India.